- Title
- An evaluation of communication strategies for the eradication of female genital mutilation (FGM): a case study of West Pokot, Kenya
- Creator
- Onyango, Quinter
- Subject
- Female circumcision
- Subject
- Communication
- Date
- 2021-09
- Type
- Master's theses
- Type
- text
- Identifier
- http://hdl.handle.net/10353/21103
- Identifier
- vital:46986
- Description
- Female Genital Mutilation (FGM) is still rampant in many Kenya communities, especially the Maa and the Pokot speaking people, despite communication strategies and programmes instituted to eradicate the cultural practice. Female Genital Mutilation is a procedure that intentionally alters or cause injury to the female genital organs for non-medical reasons. The gains of eliminating FGM resulted from robust communication strategies introduced by the United Nations and the Kenyan government to educate and raise consciousness regarding the dangers of FGM practice. However, despite widespread communication efforts worldwide, at least thirty-one countries are still practising FGM. West Pokot County in Kenya has an 86% rate as a county that still practices FGM. The statistics are an indication that communication alone cannot achieve the desired goal as long as the communities feel that these organizations and their communication expects are looking down upon their culture, beliefs and practices. As far as FGM is concerned, attitude change is vital in communities to understand the dangers. Members of communities are often left behind or not consulted when developing strategies for eradicating FGM. Emphasis should be drawn on the involvement and ownership of such development programmes. Lack of participation from the communities seems to be the key reason for the failure of the campaigns to encourage people into deserting FGM practices. Therefore, this study evaluated communication strategies and explanations of why there is still a high level of FGM practice regardless of the prevalent consciousness of the consequences of its continued practice in West Pokot County, Kenya. This study adopts a mixed methodology (qualitative and quantitative) research approach. Convenience and purposive non-probability sampling techniques were subsequently used to select samples for this study. In-depth interviews and focus group discussions were held with the different community members in West Pokot County. There were five focus groups with nine participants in each focus group, making 45 participants for the focus group discussions. The collected data were interpreted and analysed thematically. This research showed a remarkable disparity between the community members ranging from their opinion and perceptions on the best and effective modes of communication to eradicate female genital mutilation and an alternative rite of passage. Another critical finding of this study indicated that beads of bondage linked to the community sanctioned rite of passage are another traditional practice that is endangering the lives of the girl child in Lokornoi, West Pokot County. Hence, this study proposed using mass media (newspapers, radio, television) using their vernacular language, which they understand and other interpersonal communication strategies (elders, chiefs and religious leaders) to eradicate FGM. Also, communication groups can involve communities to encourage a sense of ownership, which was the biggest reason for the communities to resist leaving FGM practice. This research suggests a need to develop alternative ways of communicating the message and that interpersonal channels are necessary to eradicate FGM in Kenya.
- Description
- Thesis (MSoc Sci) (Communication) -- University of Fort Hare, 2021
- Format
- computer
- Format
- online resource
- Format
- application/pdf
- Format
- 1 online resource (110 pages)
- Format
- Publisher
- University of Fort Hare
- Publisher
- Faculty of Social Sciences and Humanities
- Language
- English
- Rights
- University of Fort Hare
- Rights
- All Rights Reserved
- Rights
- Open Access
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UFH Department of Communication
| Thumbnail | File | Description | Size | Format | |||
|---|---|---|---|---|---|---|---|
| View Details | SOURCE1 | Quinter Onyango 2021.pdf | 3 MB | Adobe Acrobat PDF | View Details |